Fifty7even

Fifty7even is a career-development platform for immerging professionals. Its mission is to provide tools to help people visualize, plan for, and reach their goals.

Brand Design
Brand Guide Book

–Art Director –Designer

The name ‘Fifty7even’ references the year Ghana gained its independence in 1957. Conjoining serif and san serif typefaces represent the transition from a fledgling learner to a professional. The color palette is pulled from traditional workwear. The goal of the overall design was to create a visual brand that is both approachable and respectable.

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